How much does your enquiry leak cost you?
Most UK trades lose 15–35% of calls to a missed ring-out, and roughly seven in ten quotes that go quiet never get a nudge. Both leaks compound quietly all year. Drag the four sliders below — the maths runs in your browser, no sign-up, no email gate, no spreadsheet export.
Drag the sliders, type in the boxes. Numbers update live — no spinner, no reload.
£3,150/ month
≈ 9 missed × £350
≈ £37,800 / year
£4,550/ month
≈ 13 unchased × £350
≈ £54,600 / year
£7,700/ month
15× the £500/month fee — your leak is bigger.
≈ £92,400 / year
Tradewake · fixed monthly
£500/ month
£6,000 / year · no setup fee · cancel any time
Your estimated leak
£7,700/ month
£92,400 / year · Tradewake pays for itself 15× per month.
Estimate honestly — you'll get a better picture.
What an accepted quote is worth, on average.
Calls that ring out and never text-back. Plumbers and roofers we work with sit 15–35%.
The quotes you sent last week that no one's chasing yet. Honest numbers work best here.
Maths runs in your browser · nothing saved · no email gate.
What we counted
The model, in four lines.
No funnel wizardry — the maths is on the page. Each figure below maps to a control above; nudge them and watch the headline numbers change.
- Enquiries per month = enquiries per week × 4.3352 weeks ÷ 12 months ≈ 4.33 — gives us a comparable monthly volume to put beside Tradewake’s £500/month fee.
- Lost enquiries / month = missed calls / month × average quote valueCalls that ring out and never get a text-back represent the biggest single leak.
- Lost quotes / month = unchased quotes per week × 4.33 × average quote valueYou enter the unchased count directly — Tradewake’s chasing handles this once it’s running.
- Total monthly leak = lost enquiries + lost quotesSide-by-side against Tradewake’s £500/month — the same maths the founder uses on the first call.
Ready when you are
Have we got the leak roughly right?
Send your numbers and we'll fine-tune them.
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